The Ultimate Secret to Content Marketing

This is one of the greatest secrets I discovered in my 30+ years of direct response marketing. It's how I generated over $100 million in sales and beat the control by over 70% year after year.

You will find this secret in every single one of my control packages. The funny thing is, it is hiding in plain sight.

When I work with my coaching students, I have them read my control packages over and over, telling them to look for the secret. None of them can find it.

Once I explain it to them, they never look at marketing content the same way again. They place that same secret into every single email, webpage, or video sales letter they create.

So, what is that secret?

What makes my Million Dollar Copywriting Formula so powerful?

My answer will shock you because it is something that few copywriters teach, or if they do, they simply don't explain it. When you get it, you will be able to sell virtually anything to anyone at any price - all by simply mastering the simple secret to content marketing.

Before I share it with you, you must understand the first principle of content marketing. It connects the dots to what you are selling. It is, as one would say, "the bait" you are using to catch customers.

As such, that bait should be so compelling and delicious that your prospects will simply jump into the boat to buy from you. Or, as I like to say, "Come running like a cookie to a dog."

You see, your content is like an appetizer. You are whetting the reader's whistle. They devour your FREE content in order to get to the product or service you are selling. The only reason they do this is that your bait or your cookies contain valuable information. So valuable they keep reading.

That, my friends, is the secret.

To make your email, your landing page, and your VSL so valuable that they can't not pay attention to it. It gets them salivating for the main course that you are offering them - the one that lies right behind the paywall.

You'll find ten examples of content marketing in my $100 Million Copywriting Formula Swipe File. I want you to read each one from page one to the order form. I want you to see how I walk the reader down the page to the order form. I want you to feel each sentence and the words I use because that is where you can see and feel the magic of high-level content marketing.

You are sending your prospect REAL VALUE, something that they will learn and profit from. You'll also see how I integrate my McGuyver technique. While they can read and feel the value, it is missing one simple component that will make the reader rich. That is what they will receive when they purchase what I am selling.

I can't tell you how much I loved writing these pieces because they embody everything I have learned in my lifetime of direct response marketing - using content as the bait. I hope that you will take this to heart and use this idea.

If you have not yet acquired a copy of my $100 Million Copywriting Formula Swipe File, I've made it not only possible for you to download a copy but also receive full credit towards my coaching should you decide to move forward with me.

The regular price is $350, but because - and you've made it this far - you have read this entire blog, I will offer you a copy at my lowest price ever.

Not $299 or $249, but just $199.

That's a $150 off and 43% savings.

But I will sweeten the pot even further.

I will give you the FULL $350 credit towards my coaching when you decide to sign up. That is a better-than-free deal.

So, not only do you get my best price, but also get a $350 credit when you decide to join my one-on-one coaching program.

There's just one catch.

This deal is only good for today and only for the first ten people who sign up.

Why am I doing this?

To prove to you that the more valuable you make your content, the more people will jump past the paywall to get to even more valuable content.

Limiting this offer to just 10 copywriters aids in doing just that

If you agree that this is a great idea and that making your content valuable is one you can profit from, then click here now and I'll rush you your copy of my $100 Million Copywriting Formula Swipe File for just $199 so that you can not only see The Ultimate Secret to Content Marketing at work yourself but also put it to work for you.

All good wishes,

Doug D'Anna

P.S. If you have read this far and have decided not to take advantage of this one-time offer--please keep it in mind.

This is the ONE AND ONLY TIME I will offer you this $199 price that comes with a $350 credit towards my one-on-one coaching when you decide to join me.

So if you've always wanted to see how I've made millions in content marketing before you ever decide to sign up for my coaching program, this is a great opportunity to lock in my lowest price and best credit without having to make any kind of commitment at all.

So what are you waiting for?

Trust your instincts.

Click here now to download your copy before the last one is taken.

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