If you want to make the big bucks as a copywriter, you must learn how to sell the future.

The future in which you can get rich for almost waving a magic wand. I say, almost, because nobody buys unless they believe. So you must always make a "believable case" for whatever it is that you are selling.

My 2500-Mile Electric Car email is a great example of selling the hottest commodity on the planet. That "commodity" was the concept of getting rich investing in electric car companies and suppliers.

The only way to do that is to continue to not only prove to the reader that they have the opportunity to get in on the ground floor of the next big thing but also prove that profits are very achievable.

As you'll see in this example, I do this by comparing this disruptive technology with those from the past.

I do it over and over and over--all with general knowledge my market knows that is true.

Sort of like how CDs replaced records and CDs were replaced by iTunes...

Or how online news killed the newspaper...

Or how on demand TV killed the DVD.

See what I mean?

So the reader "nods their head" as the read down the page because they believe you.

In other words, I make the case that NOW is the time to profit from the 2500-mile electric car because the future is around the corner. Almost days away, in fact!

I do by telling the entire EV story, who made money, who is making money, and then I connect the dots to the future money makers.

I also do in way that I blend in a heavy dose of regret,

EXAMPLE:

If you missed the 4,125% profits Tesla made over the past 12 years, you’re getting a valuable second chance to grab those kinds of profits in a new company that one day could produce a 2,500 mile electric car and change the world forever.

That's just the beginning...

I continue to paint the picture of the future--not just of world filled with electric cars, but how much one YOU could make in the next few months.

As you'll see, my 2500-Mile Electric Car email promotion provides to the reader "The Clearest Path to Wealth You Could Ask For!"

Boy did they ask!

While my NDA prevents me from providing specifics, I can tell you this: The publisher made a lot of money on this one and so did I--every time they rolled it out!

Should you decide to all this one to your swipe file, what you will find is a blueprint to selling the future. A future filled with wealth and opportunity--but only if the reader takes action now!

In this profit-packed email, you'll see how I;

Walk the reader down the page to the order form
Provide verifiable proof new profit opportunity could make you rich
Give example after example of why this opportunity could be bigger than Tesla
Prove beyond doubt the ground floor is forming NOW!
Tell a complete sales story story from the headline to the call to action.

When you consider that I wrote this almost three years ago, you can see that my promotional vision was right on the money!

Especially when you consider how many publishers have tried knocking mine off, as they were late to the game on promoting this angle!

If you do any kind of copywriting at all, this is one swipe you'll want to refer to over and over. As it gives you a great formula/outline you can build on.

CLICK HERE to add The 2500-Mile Electric Car to your swipe fille.

0 comments

Turn Cold Prospects into a $593K Cash Machine

HALF OFF TODAY ONLY: My MasterClass Copywriter's Bundle

What Jeff Bezos’ Prenup Teaches You About Copywriting Contracts

How I Made $593K in ONE Email Campaign

How to Your Turn Small Breaks into BIG Copywriting Wins

See all posts from Doug D'Anna, Copywriting Coach, Mentor, Investor